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blossom marketing
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Website Design and Build

Websites built to take the enquiry.

Website design and development for small and growing businesses across the UK and beyond. Fast, mobile first sites built on search friendly foundations, then maintained so they keep performing long after launch.

The Point Of It

A website is a salesperson, not a brochure.

Most sites are judged on how they look, and looking good is the easy part. The harder question is what happens after somebody lands. Can they tell what you sell in five seconds, does it load before they give up, and is the next step obvious on a phone in one hand. That is what we design for, then we measure it after launch rather than walking away.

0Average Uplift In Traffic
0Average Enquiry Rate
0Typical Time To Launch
0Mobile First, Always
Built Once, Right Everywhere

Watch a layout rebuild itself.

Mobile first is not a line on a proposal. Change the screen size below and watch the navigation collapse, the columns stack and the image move above the text, exactly as we build it.

Viewport 1280px
ironwoodstrength.co.uk

A demonstration layout, not a live client site. Every page we build is designed at the small size first, then opened out, because most of your visitors arrive on a phone.

The Standard

What a build has to pass before it goes live.

Every site is measured against the same four checks on real devices before launch day, and again every month afterwards. These are the targets we build to, not averages we are hoping for.

0

Performance

Loading fast on ordinary mobile signal, not just office broadband.

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Accessibility

Readable contrast, real labels and keyboard navigation throughout.

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Search

Titles, structure and mark up set so search engines can read it.

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Best practice

Secure, up to date and free of the errors that quietly cost you rankings.

What You Get

Designed, written, built and looked after.

One team handles the design, the words, the build and the search foundations, so nothing gets lost between a designer, a developer and a copywriter who have never spoken.

What is included

  • Design and build, mobile first and fast by default
  • Copywriting written for search and for people
  • Search engine optimisation built in from the first page
  • Photography and video shot in house where you need it
  • Ecommerce, booking systems and enquiry forms
  • Landing pages and funnels for advertising campaigns
  • Email marketing and automation connected to the site
  • Analytics and conversion tracking, so you can see what the site does
  • Managed hosting, monthly care, updates, backups and speed monitoring

What it runs on

We build on the platform that suits the job rather than the one we always use. That might be WordPress for content and search, Shopify for a shop, or a custom build where the site has to do something particular. The site, the domain and the content are yours, and you are shown how everything works before we hand it over.

Who it suits

Businesses whose website looks dated, loads slowly, or takes visitors without turning any of them into enquiries. Also anyone paying for advertising that lands on a page nobody built for the job.

Talk About Your Website
spark2.org
Spark2 website designed and built by Blossom Marketing

Spark2, a website build that turned browsing into workshop bookings

+90%Average uplift in traffic
4.1%Average enquiry rate
MobileFirst, always
What We Build

Four kinds of site, one standard.

What you need depends on what you sell and how people buy it. On the strategy call we will tell you which of these fits, including when the honest answer is that your current site only needs fixing.

Brochure

Business websites

The site most service businesses need. Explains what you do, proves you can do it, and makes getting in touch the obvious next move.

Ecommerce

Online shops

Product pages, payments, stock and delivery built to be easy on a phone, because that is where most of your baskets get abandoned.

Booking

Booking websites

Appointments and classes taken online and dropped straight into your calendar, so the diary fills without the back and forth.

Campaign

Landing pages

Single pages built around one offer and one action, for advertising traffic that arrives ready and should not have to go looking.

Care and Hosting

A website is not finished, it is kept.

An unmaintained site gets slower, less secure and further down the results every month without anybody noticing. Hosting and care are handled by us so that never becomes your problem. Choose the level that fits, and move up or down whenever you like.

Level 01

Essential Care

Hosting, security and updates handled. The level every site we build needs as a minimum.

  • Managed hosting on UK servers
  • Security certificate included and renewed
  • Daily backups, restored on request
  • Software and plugin updates
  • Uptime and security monitoring
  • Support by email
Level 02

Growth Care

Everything above, plus changes on request and the monitoring a site needs while the business is still moving.

Everything in Essential, plus
  • Content and page changes whenever you need them
  • Speed monitoring and optimisation
  • Monthly reporting on traffic and enquiries
  • Broken link and form checks
  • Priority response times
Level 03

Full Partnership

The site treated as one channel among five, run by the same team as everything else you publish.

Everything in Growth, plus
  • Ongoing search optimisation and new pages
  • Landing pages built for advertising campaigns
  • Conversion tracking reviewed and kept honest
  • Quarterly strategy session
  • Joined up reporting across all your channels
Hosted and managedYou do not deal with a hosting company, a control panel or a renewal you forgot about.
Backed up dailyA clean copy of the site is always available, so a bad update is an inconvenience rather than a disaster.
Monitored around the clockIf the site goes down we hear about it first, and it is usually back before you notice.
Yours to takeThe site, the domain and the content stay yours. Care is a service, not a lock in.
How It Works

Live in weeks, not next year.

Website projects usually stall on approvals and content rather than build time, so we agree those dates at the start and hold them.

01

Plan and structure

What the site has to achieve, who it is for, what pages it needs and what people search to find you. Structure before design.

02

Design and write

Pages designed on mobile first, with the copy written at the same time rather than poured in later. You review it before a line is built.

03

Build and test

Built, then tested on real phones for speed, forms, payments and accessibility. Nothing goes live that we have not tried to break.

04

Launch and look after

Redirects, tracking and search setup done properly on launch day, then the care level you chose takes over from there.

Why Us

Built by the people who have to market it.

Most websites are built by someone who never has to send traffic to them. We do, which changes every decision. Pages get built to rank, forms get built to be filled in, and speed matters because we know what a slow page does to a click we have paid for.

It also means the site is not the end of the job. The same team runs your social media and your advertising, produces the photography and holds the brand together, so the website is the place all of it points at rather than something separate. Most clients start with one service and grow into a full partnership across all five.

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What changes when we take it on

Fast on a real phone

Tested on actual handsets and ordinary signal, not a designer's monitor. Most visitors arrive on a phone and leave if it stalls.

Written to be found

Copy built around what people search for, with the search foundations in place from the first page rather than bolted on afterwards.

One obvious next step

Every page has a job and an action. No visitor should have to hunt for how to get in touch or what happens next.

Looked after past launch

Updates, backups, speed checks and small changes handled monthly, so the site does not quietly rot the year after it goes live.

Questions

Website questions we get first.

Free Strategy Call

Is your website earning its keep?

Thirty minutes with our team, completely free. We go through your current site, where visitors are dropping off and what it would take to turn more of them into enquiries.

  • An honest review of your current website
  • Three things you could improve this month
  • A straight recommendation, even if it is not us